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Retailing in the 21st Century PDF
By:Jay Diamond,Sheri Litt
Published on 2009-01-01 by Fairchild Books & Visuals


Introduction to Retailing - Retailing from Its Early Days to the Present - Brick-and Mortar Retailing - Off-Site Retailing: E-tailing, Catalogues, and Home-Shopping Networks - The Globalization of Retailing - Identification, Analysis, and Research of Consumer Groups - Multiculturism in Retailing - The Role of Ethics in the Retail Environment - Going Green Management and Operational Controls - Human Resources Management - Loss Prevention - Logistical Merchandise Distribution Retail Environments - Location Analysis and Selection - Designing the Facility Buying and Merchandising - Buying Domestically and Abroad - Private Labeling and Product Development - The Concepts and Mathematics of Merchandise Pricing Promotion and Customer Service - Advertising and Promotion - Visual Merchandising - Customer Service - New Chapters: The Globalization of Retailing, Multiculturalism in Retailing, and The Role of Ethics in the Retail Environment and Going Green - Focus Features of specific retailers and retail-related businesses include: AC Nielsen, Sephora, Zappos.com, Target Corporation, and Simon Property Group - |In The News| articles from leading trade and consumer publications or on the Internet to cover every aspect of the retail scene - Instructor's Guide provides suggestions for planning the course and using the text in the classroom - PowerPoint Presentation provides outlines and ideas for lectures; compatible with PC and Mac platforms

This Book was ranked at 31 by Google Books for keyword Retailing.

Book ID of Retailing in the 21st Century's Books is If_OPwAACAAJ, Book which was written byJay Diamond,Sheri Litthave ETAG "zWSrcJx6qPs"

Book which was published by Fairchild Books & Visuals since 2009-01-01 have ISBNs, ISBN 13 Code is 9781563677069 and ISBN 10 Code is 1563677067

Reading Mode in Text Status is false and Reading Mode in Image Status is false

Book which have "544 Pages" is Printed at BOOK under Category

Book was written in en

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Download Retailing in the 21st Century PDF Free

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